For more than 25 years, Industrial Market Information has helped industrial products manufacturers and distributors make data-based decisions for better market planning. Click below to learn how IMI can help your business grow.
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We recently worked with a distributor to identify the market potential for its portfolio of hydraulic and pneumatic products. A second objective was to identify untapped potential in its current customer base. Like many companies, it was working with anecdotal information from the sales force, and wanted to establish an external benchmark for a realistic addressable market size.