About IMI: Products & Services

Industrial Market Information is an industrial markets research firm located in Boulder, Colorado. For more than 25 years, we’ve helped industrial products manufacturers, distributors and others make data-based decisions for market planning, product analysis, territory management, strategic planning, account management and potential analysis, joint distributor/vendor planning, and competitive analysis.

We provide cost-effective market demand estimates, account potential reports and customer prospect lists based on estimated usage for more than 200 industrial MRO/OEM product groups. 

Market insight we provide:

• National, regional and local market demand estimates by customer segment
• Prospect lists filtered by estimated product usage
• Customer segmentation analysis by product and customer type
• Customer segmentation with SIC/NAICS code appending

Questions we answer:

• What is the total volume demand in our market and what is our market share in our specific product groupings?
• Are we maximizing our sales effort?
• What is the market potential of a new geography?
• What is the market size in current markets for a new product?
• Are there industries we are overlooking?
• Which customers are we missing?
• Which accounts offer the greatest potential for increasing our market share?

IMI supports a wide range of industrial market research needs with standardized market research reports, custom research projects and software tools. For ongoing research needs, we offer a subscription service with unlimited access to the IMI database for the U.S. and Canadian markets for more than 200 MRO/OEM industrial product classes. This allows your staff analysts 24/7 IMI database access at the zip/postal code level and ability to create custom classes for analysis. We provide support and training. It offers an ongoing tool to segment effectively by customer SIC and optimize sales and marketing efforts.

Learn more about IMI's products and services in the following videos:

Video: About IMI

Video: IMI Products and Services

IMI is also happy to answer any questions you have. Call us today at 1-877-224-9677, or fill out the form below to request information.